In which we remind you that “marketing” means “lying”

As it turns out “all-natural” Snapple Apple contains no actual apple.

Here’s the thing: If you want juice, just drink juice. If you want water, just drink that. Drinking some goofball concoction that’s meant to taste like juice, but isn’t, is just silly — and its sheer existence is a symptom of our larger food problem. Food companies exist to process ingredients into something else, and call it adding value — even when they don’t actually add value. If we ate fewer processed foods, and more foods in their natural or less-processed state, we’d all be better off.

Well, all of us except the lying “food” companies. But we can do without them.

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