It appears Saban’s gridiron success is resulting in a dramatic uptick in applications to UA, and the upshot is a LOT more out of state tuition revenue:
Since 2007, Tuscaloosa has swelled its undergraduate ranks by 33% to over 28,000 students. Faculty count has kept pace: up 400 since 2007 to over 1,700. But it’s more than growth — it’s where the growth is coming from. According to the school, less than a third of the 2007 freshman class of 4,538 students hailed from out of state. By the fall of 2012, more than half (52%) of a freshman class of 6,397 students did. Various data from US News and the New York Times shows that the school’s out-of-state tuition cost — nearly three times higher than the rate for in-state students — rose from $18,000 to $22,950 a year during that period.
Add it all up — more students from outside Alabama paying ever-increasing premium tuition bills — and the school realized $50 million more in out-of-state tuition revenue for last fall’s incoming class than it did for the same class in 2007 ($76 million vs. $26 million).
It’s not just money, either:
For the admissions office, more applications mean more selectivity. Six years ago, 64% of students applying to the University of Alabama were accepted. By 2012, the acceptance rate had dropped to 53%. About one in four students from the 2012 freshman class carried a 4.0 high school GPA. The class also includes 241 National Merit Scholars, more than any other public university in the U.S.