Ticketholders were essentially turned away at Cowboys Stadium after Jones’ bid to set the attendance record resulted in about 400 unusable seats.

The ticketholders were offered a few options, including SRO seats or the ability to watch the game on “big screen TVs”, along with the possibility of refunds of a multiple of the tickets’ face value — which, of course, ignores the fact that many tickets were bought on the secondary market, and that most attendees spent nontrivial money getting to Dallas, staying in hotels, etc.

Nice one, Jerry!