Men, by and large, don’t have to worry about this sort of thing. We rent tuxes, we look like penguins (or dashing british spies, if we’re lucky), and we buy nothing. However, the nightmare that can be Bridesmaid Dresses — potentially hideous, frequently expensive, invariably unflattering garments worn once and stashed away — has (you guessed it) inspired a site that many might consider mandatory reading for any nuptual-planning young ladies among the Heathen readership.